The Hobby Shop Experts Blog
Written by Bill Belcamino: RC hobbyist, marketing guy, and founder of Hobby Shop Experts. No fluff, no filler.

The short version: for the RC gift season, stock and promote whatever lets a non-hobbyist walk out with a truck that actually runs on Christmas morning.…

The short version: an RC shop's holiday season is won in October, not on Black Friday. This year Thanksgiving is Thursday, November 26, so Black Friday…

Type "RC hobby shop near me" into ChatGPT, Google's AI Mode, or Perplexity instead of a plain search box, and something strange happens: no map, no…

A hobbyist thirty minutes from your shop just typed something into ChatGPT: "best RC shop near me for a first nitro buggy." Or they asked Google's…

A couple weeks back I wrote about specific new releases worth paying attention to this season. This time I want to zoom out, because underneath the…

If I had a dollar for every hobby shop owner who told me their problem was inventory, I could probably retire and just bash trucks full…

Between running Hobby Shop Experts and just being a guy who hangs around tracks and parking lot bash sessions, I get asked a lot of the…

I’ve spent a good chunk of my career doing marketing for small businesses, and a good chunk of my free time being an obsessive RC customer,…

Every fall I do the same thing: I go through what the major brands rolled out that year and ask myself which of it is actually…

I charged a battery pack last weekend before a Saturday morning bash session, and I caught myself grinning at the little LED blinking through its charge…
Book a free 20-minute Store Audit & Strategy Call. We’ll show you exactly where you’re losing customers online, and what to do about it.
Cite this page: Hobby Shop Experts, “Blog”, hobbyshopexperts.com/blog/ (updated ).
Marketing built for RC car, plane, and boat hobby shops, not generic small businesses.